Category: Uncategorized

Ashley Milne-Tyte is my guest today and we discuss the importance of storytelling in life and business.  We also talk a great deal about why women are afraid to ask for what they want.

I want you to watch this episode with Ashley.

Did you see how easy that was — I asked for what I wanted.  So grab a cup of tea — or glass of wine — and let’s get this party started.

Discuss the art of storytelling in radio and business
Discuss her time at NPR and marketplace.org
Talk about what inspired her to start reporting on women in the workplace and why too few women lead
Discuss her exploration into why women seem to fall out in the middle versus reaching the top C level positions
Talk about how women are changing the workforce landscape
Talk about the importance of stepping outside of your comfort zone and not being afraid to try things your not an expert in
Discuss the art of asking – this topic is also covered in detail in my interview with Suzanne Duret
Discuss the how she’s marketing and promoting her show
Discuss the possibility of using Kickstarter to fund your media show

Stephanie Sammons from Wired Advisor and StephanieSammons is my guest today. I love Stephanie, but I must admit I’m a little jealous at how good she is at building online influence.

You’re going to love my conversation with Stephanie because she breaks down the steps to building online influence and shows just how simple it can be to stand out in a noisy crowd.

I get a little jazzed up because she shares how important systems and processes have been to her business – you know I’m a little bit of a nut when it comes to systems – and she explains how process implementation makes social media and digital leadership that much easier.Discuss how Stephanie had a job waiting for her after college although it wasn’t her passion and how a guest speaker changed her life and career path
Discuss how early in her career as a 24 year old she gained the trust of her much older clients – clue…it’s all based on the fact that people want to be lead
Talk about how she jumped into digital leadership and how her coaching background has been parlayed into every aspect of her business
Discuss the importance of collaboration and how to build a loyal network
Talk about why she didn’t fear leaving corporate America to start her business
Talk about the importance of targeting and defining your niche
Discuss why she feels it’s important to manage your own social media platforms and the importance of relationship management
Discuss how to build online influence

Cliff Ravenscraft – The Podcast Answer Man — is my guest today and we’re discussing what everyone ought to know about podcasting and the impact it can have on your business.

Cliff started podcasting as a hobby and has since turned it into a profitable business. He has produced over 3000 different podcast and has introduced multiple podcast training modules and courses.Discuss how he turned his hobby into a business
Discuss how thousands of people found him by accident and the impact it had on his future
Talk about how in January 2008 he had no idea how to monetize his business and the steps he took to become profitable with podcasting
Discuss how to build a community and the importance “passion” plays in community building
Talk about women in tech and podcasting in general
Talk about the term podcasting and the future of podcasting in general
Discuss the impact podcasting can have on your business

Jennifer Boykin is the mastermind behind the project — Life After Tampons — where the motto is “Quit Your Bitching. Change You Life.” Changing your life is up to you.

I must admit I was immediately intrigued simply by the title of the blog and after reading some of Jennifer’s work — I was hooked.

She’s snarky, funny, to the point and does not apologize (any more) for her beliefs and her mission to help others get their lives back. Her “Quit Your Bitching. Change Your Life” motto is EXACTLY how I feel, but I don’t always have the nerve to say it.Discuss how the death of her daughter changed her life and how it helps her be who she is today
Discuss the story that lead to her getting published in The Washington Post and why this caused her to stop writing for 10 years
Talk about the importance of letting go of what others think and embrace who you are
Talk about the harm it does to compare your insides to someone else’s outsides
Discuss why it’s important to trust your heart and go AGAINST the common solution
Talk about why it’s important to start now — we don’t know if life is too short, but we do know it’s uncertain
Talk a little about the work she’s doing with Jonathan Fields

Sandy Jones-Kaminski – AKA, Chief Connections Officer at Bella Domain Media — is my guest today. She’s a networking enthusiast and accomplished marketing and business development professional. She believes in “Social Capital”, the power of networking and building social relationships.

Sandy and I have a great conversation about the importance of networking and the impact it can and does have on your success. As a matter of fact, I’ve interviewed over 30 successful women for this show and everyone one of them have talked about the importance of networking and how it helped them reach their goals. It’s all about RELATIONSHIPS and Sandy and I dive deep into this topic and much,Discuss what networking is and isn’t and the true importance of building relationships
Discuss her circuitous route to entrepreneurship and how she worked in the corporate world to groom herself to start her own business
Talk about the importance of collaboration and how to build positive relationship to help both parties
Discuss tips and tricks for networking and how to make the best of an event
Talk 5 things you can do to get the most out of a business convention or event

Elisa All is my guest today and she’s done what most people could only dream of doing. She started a company based on a gap in the market, within a few years grew it into a small media empire, and sold it to The Walt Disney Company. Kaching!

Some people have visions of retiring to a beach, but not Elisa. Within a year, she stared a new media company – 30 Second Mom -changing the way we receive and consume content. Enter the smart phone, smart creator and content changer.Discuss how her background in journalism lead her to the creation of her first business – hint…she found a gap in the market
Discuss the importance of solve a problem = start a business
Talk about how she was an early adopter of the web and how she and her team created amazing content and how quickly it took off
Talk about how they were “social” before social media with forums, blogs etc.
Discuss how she ended up creating an media empire she eventually sold to The Walt Disney Company in 2007
Talk about what lead her to start her new company 30SecondMom
Discuss software, apps, busy families and the plan she has for 30SecondMom
Discuss the importance of being able to see a gap or need in the market – listen to that voice and research starting a company

Mary Juetten, is the Founder and CEO of TrakLight – an online software as service company that offers products for inventors, creators, start-up or small companies to identify, manage, and secure their intellectual property

Copyrights, trademarks and intellectual property can all be confusing topics, so we’ve tried to break them down into digestible, bits of goodness.Discuss how she went from law student and graduate to the tech software business
Discuss define intellectual property and discuss what it is and how to know if your have it
Talk about protecting your intellectual property
Talk about the difference between copywriting and trade marking and the important point of identifying it
Discuss what trade secrets are and the proper steps to protect them
Discussing trademarking your brand and what types of things your can copyright
Discuss what a common law trademark is and how to use it
Talk about the general rules about blogging, social media sites such as Pinterest etc. and copyrights around them

Nada Jones, obviously believes in the saying “Go big or Go home” because she went BIG with the launch of her multimedia business ltd365. She launched with a major live event for women.

Check out my interview with Nada to learn how she scored major sponsors for the event and how she’s using her experience and the experience of other female entrepreneurs to empowering womenDiscuss what living your dream means – even if it takes you 12 years to get there
Discuss her book “16 Weeks To Your Dream Business” – talk about the process of publishing and promoting the book
Talk about her discovery of her passion to curate the best of best education and resources for women
Talk about the process of setting up a conference, getting sponsors and making it a rememberable event
Discuss how laser focus comes later and the importance of the path in getting there
Discuss the importance of understanding your market when planning a live event
Talk about the importance of viewing your competitors as friends and learn to help each other with cross promotion etc.
Discuss the launch of her online magazine – ltdmag
Talk about how to launch an event

Carol Trickett is my guest today and she entered the world of entrepreneurship because her corporate job was downsized. Luckily, she was ready for the change and turned her hobby into a business.

Do you have an amazing talent or hobby? You can turn it into a business just like Carol did. Check out our interview to see how and find out how to get a free copy of her E-Book…Discuss how Carol took her hobby of making stained glass and turned it into a business
Talk about the triggers in Carols life that helped her realize she could start a business – how she got over the fear
Discuss the importance of jumping in feet first and not waiting on perfection to start your business
Discuss how Carol surveyed her competitors to learn more about the industry — the results were interesting
Discuss Carol’s plan for scaling her business and how she’s using the internet to do it -including coaching and courses
Talk about how she’s using video to grow her online business and marketability
Talk about market research and the importance of being open minded with your business plan and growth
Talk about the importance of building a network and community – Carol discusses tips for doing this

“The size of your audience doesn’t matter. What’s important is that your audience is listening” Erika Napoletano

If you love a non-BS approach to business and life like I do, you’ll love this book. Ericka tells it like it is and provides great case studies to tie it all together.

This book makes you think a little differently about life and business and helps you realize that UNPOPULAR is the new black.

I did a previous post about Randy Pausch and guess where I learned about him — yep from Erika’s book. If you haven’t checked it out, you need to.